british

Tried and Supplied appoints Aubergine as a trusted agency

We’re excited to have been awarded the PR contract for the new innovative online foodservice platform Tried and Supplied, following a three-way pitch.

Tried and Supplied is designed to help food buyers and restaurateurs find the very best British suppliers, who are sustainable, local and recommended by their peers.

Domini Hogg, founder of Tried and Supplied, commented: “The Aubergine team really stood out as they were able to see the potential in Tried and Supplied and how its USPs would resonate with the media. They recommended an exciting PR strategy which targeted my potential customers, suppliers and key stakeholders all in one project. We have just relaunched our website and refined our services so it’s the right time to work with an effective PR team who can amplify our messages.”

Specialising in food and tech, Aubergine works with a network of highly experienced consultants across the UK to produce creative PR and content campaigns. We scooped the accolade for New Agency of the Year at the PRmoment Awards in March.

Our co-founder, Verity Clarke, said: “We love working with innovative, game-changing businesses. We could see Tried and Supplied is genuinely working to solve a problem within the foodservice industry; that it can be tricky to source local, sustainable suppliers in a quick and easy way. We’re excited to be working on this PR campaign, which will help position them as a thought leader in their field.

“Global brands are looking for better, sustainable technology solutions to stay ahead of the competition and start-ups, such as Tried and Supplied, are disrupting the space by solving real problems. The Food Tech industry is booming and Aubergine is excited to be carving a real niche within this area, by working with businesses like Tried and Supplied.”

Our other clients in the Food Tech space have included hospitality tech platform Flyt, POS provider Andromeda and the world’s biggest festival for Food Tech, London Food Tech Week.